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Marin Institute

 
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Winners of the FREE THE BOWLTM From Big Al
(Big Alcohol) 2010 Video Contest

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Marin Institute awarded prizes in its second annual Free The BowlTM From Big Al (Big Alcohol) video contest to seven young people ages 10 to 25. The prizes honored these young filmmakers' compelling counter-alcohol ads, which were previewed at the Free The Bowl From Big Al (Big Alcohol) 2010 World Premiere in San Rafael, California on February 4. The message to Big Alcohol in these videos was clear: Your alcohol ads shown during the Super Bowl are inappropriate for the millions of vulnerable young viewers who watch the event. It has been estimated that more than 30 million underage football fans watch the Super Bowl each year.
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