Anheuser-Busch Companies

Company Profile:
Anheuser-Busch Companies Inc.
One Busch Place
St. Louis, MO 63118
Phone: (314) 577-2000
Fax: (314) 577-2900
Web Site: http://www.anheuser-busch.com/
Stock symbol: BUD (NYSE)

Total Sales (2003): $14.58 Billion
Gross Profit (2003): $5.7 Billion
Estimated Sales to Underage Youth: $1.6 Billion ¹
Estimated Profit from Sales to Underage Youth: $627 million ¹
U.S. Advertising Spending (2003): $266.7 Million ²

Articles:
- Victory! Bad Beer ads come down
- Budweiser's Super Bowl Beer Ads Fuel Underage Drinking
- Bud World Olympic Riot Exposed
- Michelob Ultra Low-Carb Beer Taps into Fad
- Thumbs Down to A-B for product placements in teen film Dodgeball
- Lawsuits Against Alcohol Industry
- New Booze Gets Youth Buzzed
- Money from Misery
- Anheuser-Busch Super Bowl ads hit youth

Products: Budweiser, Bud Light, Bud Dry, Bud Ice, Bud Ice Light, Michelob, Michelob Light, Michelob ULTRA, Michelob Golden Draft, Michelob Golden Draft Light, Michelob Amber Bock, Michelob Honey Lager, Michelob Marzen, Busch, Busch Light, Busch Ice, Natural Light, Natural Ice, King Cobra, ZiegenBock Amber, Hurricane Malt Liquor, Hurricane Ice, Doc's Hard Lemon, Tequiza, Bacardi Silver, Bacardi Silver O3, Bacardi Silver Raz, Anheuser World Select, Redhook Ale, Widmer Brothers Brewing Bare Knuckle Stout and ZiegenBock Light . A-B's products also include three non-alcohol beverages: O'Doul's, Busch NA and O'Doul's Amber

Foreign-made Products Anheuser-Busch Distributes
in the U.S.: Kirin Light, Kirin Lager, Kirin-Ichiban

¹ A significant percentage of the total alcohol consumption in the United States each year is by underage youth. The U.S. Substance Abuse and Mental Health Services Administration reports that the percentage is over 11 percent.

²Advertising Age, July 19, 2004, p. S-3.